Ecommerce Cart – Research Based Checklist and Wireframe
Challenge:
Gather information and research results concerning best practices for converting and user-friendly ecommerce cart which can later be summarized in the article and wireframe template.
Project summary
Approach:
As ecommerce owners constitute a significant group of our clients, we attach great importance to following ecommerce usability research and constantly broadening our knowledge about ecommerce UX. Although most information we gather are summarized only for internal purposes, we decided to share a part of it – ultimate checklist to bulletproof ecommerce cart.
After studying dozens of ecommerce usability research and case studies as well as applying our own experience gained through years of working with ecommerce clients, we wrote an article summarizing conversion- and UX-friendly practices for information architecture in the ecommerce cart. All cart elements described in the article were additionally presented on a editable Adobe xD wireframe we made available for downloading.
Services:
• Research
• Content strategy
• Wireframes and prototypes
Internal project
The outcome
Results:
Research and experience based checklist of all elements needed in a converting and UX-friendly ecommerce cart with guidelines on where and how to place them + free Adobe Xd cart template to download.
Online:
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